The gap between 'office' and 'hotel' is rapidly narrowing. In the fight for talent and client loyalty, corporations are infusing hospitality DNA into their headquarters. Now, a business center lobby is not just a transit zone but a full-fledged Hospitality Hub. We examine how hotel trends are changing reception architecture and the psychology of meeting guests.
From 'Registration' to 'Concierge Service'
In a traditional office, the reception functioned as a barrier and document check. The hospitality approach changes this. We design desks that more closely resemble lobby bars or concierge desks in boutique hotels. This means less plastic and acrylic, more warm wood, soft lighting, and hidden tech. An office administrator transforms into a host whose task is to envelop the guest in care from the first second.
Integrating Welcoming systems (welcome drinks, scent marketing) turns the waiting process into a pleasant ritual rather than a waste of time.
Multifunctionality: The Reception-Bar
Hybrid Spaces
One of the most prominent trends is merging the reception desk with a professional coffee station or even a small bar for informal meetings. This creates a vibrant atmosphere and stimulates interaction. In our projects, we use materials that withstand bar-mode operation while looking like interior pieces from private apartments.
